Do you read the back of food packaging before you buy it? What about other products you buy?Well, new research has shown that nearly a quarter of women say they read the back of food packaging yet only one in seven read the back of beauty products.
The study also saw nearly half of women admit to becoming increasingly conscious of how ‘natural’ their lifestyle and the products they use are in the last five years.
Do you read the back of food packaging before you buy it? What about other products you buy?Well, new research has shown that nearly a quarter of women say they read the back of food packaging yet only one in seven read the back of beauty products.
The study also saw nearly half of women admit to becoming increasingly conscious of how ‘natural’ their lifestyle and the products they use are in the last five years.
So despite the growing trend towards clean and green living, it seems the focus has often been on what we put ‘in’ our bodies rather than what we put ‘on’ them.
The survey, conducted by Garnier to better understand the barriers in the way of consumers buying into ‘natural’ skincare, reveals that over a quarter of women wish beauty packaging was more transparent and easy to understand.
In response to this, they’ve launched their Skin Active 96% Natural Origin range, with clear labelling of the source of each of the 96% of natural ingredients.
We’re giving away six months’ worth of this all new natural Garnier range to one lucky winner.
To be in with a chance of winning, simply submit your email address.
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